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Developing a Dream Destination Tourism and Tourism Policy Planning in Hawai'i by James Mak

Developing a Dream Destination Tourism and Tourism Policy Planning in Hawai'i


Developing a Dream Destination Tourism and Tourism Policy Planning in Hawai'i by James Mak

Developing a Dream Destination is an interpretive history of tourism and tourism policy development in Hawai'i from the 1960s to the twenty-first century. Part 1 looks at the many changes in tourism since statehood (1959) and tourism's imprint on Hawai'i. Part 2 reviews the development of public policy toward tourism, beginning with a story of the planning process that started around 1970 - a full decade before the first comprehensive State Tourism Plan was crafted and implemented. It also examines state government policies and actions taken relative to the taxation of tourism, tourism promotion, convention center development and financing, the environment, Honolulu County's efforts to improve Waikiki, and how the Neighbor Islands have coped with explosive tourism growth.


I consider this to be 'hands down
the best book that I

've read on the policy process of tourism development. It will become mandatory reading for any serious student of tourism and tourism development. It should be mandatory reading for planners and policy makers in areas developing their tourism industry. My congratulations to Professor Mak both for the level and quality of research and for the insights into the processes of tourism development. - Richard R. Perdue, editor, Journal of Travel Research, and board chair of the International Academy for the Study of Tourism'

About the Author

James Mak is professor of economics at the University of Hawai'i.

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Book Info

Publication date

15th March 2008


James Mak

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University of Hawai'i Press


272 pages


Tourism industry



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