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Competitive Strategy Analysis For Agricultural Marketing Cooperatives

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Competitive Strategy Analysis For Agricultural Marketing Cooperatives Synopsis

This book explores the evolution of agricultural marketing cooperatives within the framework of competitive strategy analysis. It also explores issues of horizontal and vertical integration and product differentiation by discussing new strategic directions that cooperatives might pursue.

About This Edition

ISBN: 9780367158989
Publication date: 17th December 2020
Author: Ronald W Cotterill
Publisher: CRC Press an imprint of Taylor & Francis Ltd
Format: Paperback
Pagination: 232 pages
Genres: Agricultural science