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Essentials of Strategic Management The Quest for Competitive Advantage by John Gamble, Jr. Arthur A. Thompson
  

Essentials of Strategic Management The Quest for Competitive Advantage

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RRP £113.99

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Synopsis

Essentials of Strategic Management The Quest for Competitive Advantage by John Gamble, Jr. Arthur A. Thompson

Essentials of Strategic Management responds head-on to the growing requests by business faculty for a concisely-written strategic management text that's robust and theory-driven and supported with a compelling collection of cases. This text was written with four objectives in mind: although relatively brief in length, the text provides students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; it simplifies the task of demonstrating student learning through course embedded assessment; the concepts are supported by contemporary, well-written cases involving headline strategic issues; and lastly, the text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation.

About the Author

Thompson's teaching experience includes 25+ years at the University of Alabama, and 3 years at Virginia Polytechnic Institute and State University. He earned a BS in Liberal Arts and a PhD in Economics from the University of Tennessee. He is a member of the American Economic Association, the Academy of Management, and the Southern Management Association. He has also served on the editorial boards of a number of journals, including the Journal of Economics and Finance, the Journal of Management, the Journal of Management Case Studies, and the Journal of Management Issues.

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Book Info

Publication date

1st February 2010

Author

John Gamble, Jr. Arthur A. Thompson

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Publisher

McGraw Hill Higher Education an imprint of McGraw-Hill Education - Europe

Format

Paperback
592 pages

Categories

Business strategy

ISBN

9780078137143

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