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Small Business Management An Entrepreneur's Guidebook by David Megginson, Leon C. Megginson, Mary Jane (University of Mobile, USA) Byrd
  

Small Business Management An Entrepreneur's Guidebook

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RRP £50.99

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Synopsis

Small Business Management An Entrepreneur's Guidebook by David Megginson, Leon C. Megginson, Mary Jane (University of Mobile, USA) Byrd

Operating any business is complex and challenging, but it provides interesting, creative, and rewarding experiences. Small Business Management, Sixth Edition , takes a practical and down-to-earth approach to planning, organizing, and running a small business. While employing current research and theory, Small Business Management takes a pragmatic 'how-to' perspective illustrating many practical examples and applications from the business world. It explains how to achieve optimum benefits from the limited resources available to small firms, as well as how to plan for growth and succession in a business. It also explores arguments both for and against owning a small business. The enhancements to this edition serve to strengthen and reinforce without minimizing or losing the original qualities and usefulness of the textbook. The business plan remains a very important building block for this edition in both examples and format.

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Book Info

Publication date

1st December 2008

Author

David Megginson, Leon C. Megginson, Mary Jane (University of Mobile, USA) Byrd

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Publisher

McGraw Hill Higher Education an imprint of McGraw-Hill Education - Europe

Format

Paperback
544 pages

Categories

Small businesses & self-employed

ISBN

9780071263689

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