An expert in Leonardo DaVinci's works, Lucy Rossano recognizes the centuries-old time machine the moment she sees it in a Stanford lab. Fascinated in spite of the danger, she uses her knowledge to briefly go back in time-landing in the middle of a fierce battle in ninth-century Britain. And when she returns to modern-day San Francisco, she brings something back with her: a seductive, fiercely intelligent Viking named Galen...The presence of this enigmatic, devastatingly sexy stranger is just one of the new complications in Lucy's life. There are others who want to harness the time machine's power for treacherous ends, and they need Lucy to do it. Galen becomes first her protector, then the lover she's always dreamed of. But danger is drawing closer, and time is running out. For Galen and Lucy, it's now...or forever.
Research, design, and development firms are actively recruiting anthropologists and other social scientists, as ethnographic research becomes more central to the creation of appropriate new products, services, and marketing strategies for U.S. and global markets. To be successful designers, professionals must learn new processes, develop training programs, modify communication styles, and share their methods to make their work possible. The current volume is written by social scientists, designers, and entrepreneurs who create new products and services. They provide frank and insightful discussions about the opportunities and challenges facing researchers and designers who are learning to collaborate. The book highlights several major topics in order to focus on critical aspects of the industry's highly related features. It provides background information about ethnography, decsribes and analyzes the industry, presents case examples of working practices and discusses emerging methodology based on three fundamental kinds of projects (discovery, design, and evaluation). The book suggests ways emerging design professionals can (1) improve their own performance, (2) change the working processes of the industry itself, (3) contribute to basic ethnographic research, and (4) craft training programs for the next generation of professionals.